The answer is everyone, except the few who don’t care losing data, be that documents, contacts, favorites, pictures, tax returns, accounting records…. In one incidence, a grandfather asks us to recover a file with first sounds made by his new born grandson.
Data loss is inevitable. The causes are plenty: hardware problems, system update malfunctions, malware, virus, ransomware, fast fingers…. The pain will be much less if there’s a backup. However logical this sounds, many still don’t backup. Why not?
Nowadays, backing up is easier than ever. If backing up to an external storage device or setting up local backup software is too complicated, welcome to the age of cloud backup. It’s real easy and cheap.
Carbonite and Backblaze are two U.S.-based cloud backup companies that majority of our customers use. For personal use, Carbonite is $6/month ($72 / year) and Backblaze is $5/month ($50 / year). Both provide unlimited storage. Carbonite backs up one user’s data by default and Backblaze backs up all users in the same computer. They both work in the background automatically. There are many other cloud backup companies but either one of these would be excellent choice.